Entries Tagged as 'Money'
Web experts debate the business of Internet video at conference session on May 6th at 2:15pm
By Robin Rowe [Note: Robin Rowe is the organizer of the panel]
Hulu offers last 5 episodes of Glee free, more for paid subscription
HOLLYWOOD, CA (Gosh!TV) 5/5/2010 – The business of television content on the Internet. “Build it and they will come” is the new digital age web business model. The question is, is there any money in it?
“It’s interesting to see how many people will actually tune in more with video ads on content they want to see,” says Mingle Media TV executive producer Stephanie Piche. “In our case it’s live web TV broadcasts so the complaints we do hear are due to missing part of the show waiting for the ad to finish. We produce live video broadcasts with either a 15 or 30 second pre-roll before the live airing.”
“Finding that tipping point of retention is key,” says Slebisodes president Patrick Bardwell. “The pre-roll must retain its brevity or the viewer will click away. The lower thirds ads [that YouTube runs at the bottom of some popular videos] are annoying and take away from the video experience.”
“Advertising is going to have to (more…)
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Tags: Money · Robin Rowe
Producers, social media experts and a distributor reveal secrets of using Facebook, Twitter and email for TV and film projects during session at Showbiz Expo on Sunday, April 25th
By Robin Rowe - Note: Rowe is one of the panel organizers
Heroes, Facebook and Twitter engage audience
HOLLYWOOD, CA (Gosh!TV) 4/24/2010 – “At Heroes we use social media sites to engage our audience,” says NBC-TV Heroes executive producer Adam Armus. “We give them details about characters and plots that they can only get if they log on. It makes for a more interactive experience. Television plots and television characters are getting richer and deeper thanks to social media. We created a Twitter account for The Sullivan Brothers Carnival this past season on Heroes. It was great to see the audiences’ immediate feedback to a new element to our show. “
MTV-TV The Buried Life is being written into a textbook as a textbook example of how a show that starts as social media can become series television. Funny or Die is now a series on HBO. William Shatner will be starring as the dad in SH*T My Dad Says, a new series based on a hilarious Twitter feed.
“These young men took a two-week trip around British Columbia and came back to their email boxes filled with mail from fans,” says MTV-TV The Buried Life executive producer Jan Coleman. “We went into (more…)
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Tags: Film · Money · TV
Looking for an unconventional work-from-home business? How about Dove chocolate?
By Gabrielle Pantera
Dove chocolate candy, a delicious home business
HOLLYWOOD, CA (Gosh!TV) 2/14/2010 – Mars, one of the largest candy companies in the world, has a secret. They can put you in the chocolate business with Dove Chocolate Discoveries, a venture that intends to make direct-selling a sweet experience. Hosts of the chocolate parties are “chocolatiers” who serve Dove chocolate or make it into special treats.
“The biggest financial advantage of becoming a chocolatier has been being able to pay a few of our monthly bills myself and having the ability to travel and see my friends and fellow chocolatiers,” says Dove chocolatier Ruth Miller. “Whether it’s a girls’ night out, a couples’ wine and chocolate evening, a moms’ play group breakfast or a child’s birthday, we have the entertaining idea to fit. No cooking experience necessary. But if you are able, you can experiment with new recipes until your heart is content.”
“With minimal startup costs, it’s the only direct-selling chocolate company and is perfect for stay-at-home moms or dads looking to make some extra money,” says Overcoming Underearning author Barbara Stanny. “In a time of such financial uncertainty (more…)
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Tags: Food · Money
